Artur has been passionate about fitness, wellness, and performance for over two decades, beginning his journey in martial arts at the age of eight. His career as a performance coach has seen him work with an exclusive clientele - from A-list actors and elite athletes to founders and investors - helping them achieve resilience, focus, and peak performance.

He holds a Master’s degree in Media and Communications from the University of Vienna, a foundation that has strengthened his ability to translate ideas into strategy, connect across industries, and communicate performance at both personal and organizational levels.

Before founding his own ventures, Artur served as General Manager at Workshop Gymnasium, one of London’s most prestigious private health clubs, where he oversaw operations, coaching, and client experience for an elite global membership. He has also collaborated with 5 Hertford Street, reinforcing his reputation for delivering world-class wellness experiences in exclusive environments.

As Co-founder of ZOOP., creator of the patented ZoopScoop, and former CEO of Virtusan, Artur has built and led companies that redefine how people engage with health and longevity. He specialises in translating insight into strategy - from business model creation and growth to building partnerships and ecosystems across wellness, performance, and technology.

Beyond entrepreneurship, Artur advises leading hospitality groups and private brands, developing bespoke wellness strategies, retreats, and high-performance experiences for global audiences. His ability to connect people, ideas, and opportunities across industries has positioned him as a trusted advisor at the intersection of performance, business, and wellbeing.

Having worked in more than sixteen countries, Artur brings a truly international perspective to leadership and innovation. A former commercial and fitness model featured in Men’s Health and Men’s Fitness, he blends creativity with discipline - bridging the physical and strategic sides of performance to help people and brands realise their potential.